The agent is deeply trapped in the quagmire, but the financial statements of the OEM are very eye-catching


The agent is deeply trapped in the quagmire, but the financial statements of the OEM are very eye-catching

There is only the last half month left in 2021. Today I will talk to you about the current situation of host manufacturers, agents and end users.


Agents are vulnerable


It is no exaggeration to say that the agents are now trapped in the quagmire with half their feet.


The price war is getting worse and worse, and the entire market is in a state of disorderly competition. The profit margin of the market is getting smaller and smaller. Various engineering machinery and equipment are basically "bad prices", and agents are losing money to do business.


Many friends may not believe it, but it is true. According to the report on today's construction machinery greater than that, 41.22% of China's construction machinery agents suffered serious losses this year, and 27.48% of agents can only operate normally through subsidies from the OEM factory, and only the only remaining 30% of agents are in profitable state.


According to tonnage, excavators can be divided into three categories: small, medium and large. Generally speaking, less than 20 tons are small excavators; between 20 and 30 tons, they are medium excavators; if they are more than 30 tons, they are large excavators.


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